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Susan's Team and Expertise — FAQs

Why do Susan's installations look so polished?

Because every installation gets the direct oversight from Susan and her team. She's well known for her careful consideration of flower placement, proportion, balance, lighting and venue surroundings. Everyone says she "always creates a seamless final result."

Are Susan Avery's owners involved in the installation process?

Yes. Unlike a lot of florists who hand their installations to contractors, Susan and her senior team still remain actively involved in the design, preparation and installation of every wedding and event.

Why is on-site installation so important?

Beautiful flowers are not enough. (Imagine if they were delivered and left at the loading dock.) Correct positioning, height, spacing, lighting and sight-lines all factor in how the flowers will be enjoyed by your guests.

Does Susan visit venues before installation?

For some weddings and events, yes. But Susan's familiarity with Sydney's leading venues allows her to plan installations accurately. She knows the venues and her foresight means she doesn't need to second-guess or anticipate any site-specific requirements.

How does Susan make sure the flowers suit the venue?

Experience. She knows a venue's architecture, colour palettes, natural light, furnishings and overall atmosphere. She ensures every design feels integrated rather than added.

Does Susan take the venue's lighting into account?

Absolutely. Lighting dramatically affects how her flowers look. Susan and her team assess the natural and artificial light so colours and textures are presented beautifully.

What are sight-lines and why do they matter?

Sight-lines are the guest's view from different positions within the venue. Carefully positioned floral arrangements maximise visual impact from key viewing angles.

Who installs ceremony flowers?

The Susan Avery management and staff are an experienced installation team. They work under Susan and her senior designer's direct guidance to make sure each detail is executed correctly.

Who installs reception flowers?

Reception flowers are installed by the Susan Avery and her professional team. Careful attention is always given to guest flow, table layouts, room proportions and lighting conditions.

Can Susan work within venue restrictions?

Yes. Restrictions are normal. That's where Susan's experience comes in. Her team regularly works at a range of venues. Some have strict access times while others might have specific installation requirements or tight operational guidelines.

How early do you arrive for installation?

Timing varies by venue and event. We always allow enough time to carefully and professionally complete our installations.

Do you coordinate with wedding planners and venue managers?

Yes, of course. We collaborate with planners, stylists, venue coordinators and production teams. We always "bend over backwards" to make sure yours is a smooth installation process.

How do you ensure flowers photograph beautifully?

We consider lighting direction, background elements, colour contrast and camera angles when designing and positioning our floral features.

What happens if weather conditions change?

Unlike some others, we're flexible. Our experience means we adapt quickly. We always recommend the best practical solution while still maintaining the integrity of the design. The weather app is our best friend.

Can my floral designs be adjusted on the day?

There are so many times that we've been asked to make minor refinements and that's not a problem. It's your day and we always accommodate to make sure your final setup and presentation are perfect.

Do you install large hanging floral features?

Yes. Of course. We have loads of experience creating and installing suspended floral designs, statement installations and large-scale event florals.

How do you protect the flowers during installation?

Our flowers are professionally transported, conditioned and handled using industry-standard techniques. Our quality control is designed to maintain freshness and presentation.

Why do many venues recommend Susan Avery?

Our carefully-guarded reputation has been built over decades.
We deliver consistently beautiful work and provide professional service. 
Venues recommend us because our track record for meticulous attention is well documented.

What makes Susan Avery different from other florists?

Susan's creative expertise, technical knowledge, venue experience, and direct owner involvement put her at the top of her field.

How can I talk to Susan about floral my wedding or event installations?

Simple. Just call her team and arrange a consultation. 
Phone on +61293631168 or email  avery@susanavery.com
Susan will guide you through the possibilities.
She'll also design a floral plan tailored to your venue, style, vision and, most importantly, your budget.